{"id":7133,"date":"2018-09-10T12:49:23","date_gmt":"2018-09-10T08:19:23","guid":{"rendered":"https:\/\/mizfa.com\/blog\/?p=7133"},"modified":"2018-10-14T11:22:08","modified_gmt":"2018-10-14T07:52:08","slug":"bounce-rate-in-google-analytics","status":"publish","type":"post","link":"https:\/\/mizfa.com\/blog\/bounce-rate-in-google-analytics\/","title":{"rendered":"\u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 Bounce rate \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633"},"content":{"rendered":"

\u062f\u0631 \u0645\u0642\u0627\u0644\u0647 \u062f\u0648\u0645 \u0642\u0631\u0627\u0631 \u0627\u0633\u062a \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a (Bounce rate) \u0627\u0632 \u0646\u06af\u0627\u0647 Google Analytics \u062a\u0639\u0631\u06cc\u0641 \u06a9\u0646\u06cc\u0645 \u0648 \u0647\u0645\u06cc\u0646\u0637\u0648\u0631 \u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u0622\u0646 \u062a\u0648\u0633\u0637 \u06af\u0648\u06af\u0644 \u0628\u0647 \u0686\u0647 \u0635\u0648\u0631\u062a \u0627\u0633\u062a \u0631\u0627 \u0645\u0648\u0631\u062f \u0628\u062d\u062b \u0642\u0631\u0627\u0631 \u062e\u0648\u0627\u0647\u06cc\u0645 \u062f\u0627\u062f \u0628\u0647 \u0647\u0645\u06cc\u0646 \u0645\u0646\u0638\u0648\u0631 \u0628\u0627\u06cc\u062f \u0645\u0628\u0627\u062d\u062b\u06cc \u0645\u0627\u0646\u0646\u062f interaction \u060c event \u060c pageviews \u0648 \u0647\u0645\u06cc\u0646\u0637\u0648\u0631 transaction \u062a\u0634\u0631\u06cc\u062d \u06a9\u0646\u06cc\u0645.
\n\u0627\u06af\u0631 \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u062f\u0631\u0628\u0627\u0631\u0647 \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a \u06cc\u0627 \u0647\u0645\u0627\u0646 \u0646\u0631\u062e \u067e\u0631\u0634 \u0646\u062f\u0627\u0631\u062f\u060c \u067e\u06cc\u0634\u0647\u0627\u062f \u0645\u06cc\u06a9\u0646\u0645 \u0627\u0628\u062a\u062f\u0627 \u0645\u0642\u0627\u0644\u0647\u00a0Bounce Rate \u0686\u06cc\u0633\u062a<\/a>\u00a0\u0631\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u0628\u0641\u0631\u0645\u0627\u06cc\u06cc\u062f \u062f\u0631 \u063a\u06cc\u0631 \u0627\u06cc\u0646 \u0635\u0648\u0631\u062a \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647 \u0628\u0627 \u0645\u06cc\u0632\u0641\u0627 \u0647\u0645\u0631\u0627\u0647 \u0628\u0627\u0634\u06cc\u062f.<\/p>\n

\n
\u0628\u062e\u0634 \u06f1 : Bounce Rate \u0686\u06cc\u0633\u062a<\/a><\/div>\n
\u0628\u062e\u0634 \u06f2 :\u00a0\u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 Bounce rate \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633\u00a0(\u0647\u0645\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647)<\/div>\n
\u0628\u062e\u0634 \u06f3 :\u00a0\u0645\u0642\u062f\u0627\u0631 \u0645\u0646\u0627\u0633\u0628 Bounce rate \u0648 \u062a\u0627\u062b\u06cc\u0631 \u0622\u0646 \u062f\u0631 \u0633\u0626\u0648<\/a><\/div>\n
\u0628\u062e\u0634 \u06f4 :\u00a010 \u0639\u0645\u0644 \u0648\u0627\u062c\u0628 \u0628\u0631\u0627\u06cc \u06a9\u0627\u0647\u0634 Bounce rate \u0633\u0627\u06cc\u062a<\/a><\/div>\n
\u0628\u062e\u0634 \u06f5 :\u00a012 \u0639\u0645\u0644 \u0645\u0633\u062a\u062d\u0628 \u0628\u0631\u0627\u06cc \u0628\u0647\u0628\u0648\u062f Bounce rate \u0633\u0627\u06cc\u062a<\/a><\/div>\n<\/div>\n

\u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 Bounce rate \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/h2>\n

Bounce Rate \u0686\u06cc\u0633\u062a<\/a> \u0631\u0627 \u0628\u0647 \u0634\u06a9\u0644 \u06a9\u0644\u06cc \u062f\u0631 \u0645\u0642\u0627\u0644\u0647 \u0627\u0648\u0644 \u062a\u0639\u0631\u06cc\u0641 \u06a9\u0631\u062f\u06cc\u0645 \u0648\u0644\u06cc \u062a\u0639\u0631\u06cc\u0641 Bounce rate \u06cc\u0627 \u0647\u0645\u0627\u0646 \u0646\u0631\u062e \u067e\u0631\u0634 \u0627\u0632 \u0646\u06af\u0627\u0647 \u06af\u0648\u06af\u0644 \u062f\u0631 \u0627\u0628\u0632\u0627\u0631 Google Analytics \u06a9\u0645\u06cc \u0645\u062a\u0641\u0627\u0648\u062a \u0648 \u0627\u0644\u0628\u062a\u0647 \u062f\u0642\u06cc\u0642\u200c\u062a\u0631 \u0627\u0633\u062a\u060c \u0627\u0632 \u0646\u06af\u0627\u0647 \u06af\u0648\u06af\u0644:<\/p>\n

\u0627\u06af\u0631 \u06a9\u0627\u0631\u0628\u0631\u06cc <\/strong>Interaction<\/strong> \u0627\u0646\u062c\u0627\u0645 \u0646\u062f\u0647\u062f \u06cc\u06a9 \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a (<\/strong>Bounce Rate<\/strong>) \u0631\u062e \u062f\u0627\u062f\u0647 \u0627\u0633\u062a.<\/strong><\/p>\n

\u062d\u0627\u0644 interaction \u0686\u06cc\u0633\u062a<\/strong> \u0631\u0627 \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u062a\u0639\u0631\u06cc\u0641 \u062e\u0648\u0627\u0647\u06cc\u0645 \u06a9\u0631\u062f \u0648\u0644\u06cc \u0628\u062f\u0627\u0646\u06cc\u062f \u06a9\u0647 \u0628\u0631\u0627\u06cc \u0645\u062d\u0627\u0633\u0628\u0647 \u0646\u0631\u062e \u067e\u0631\u0634 \u0628\u0627\u06cc\u062f \u062f\u0631\u0628\u0627\u0631\u0647 interaction \u0647\u0627 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u062e\u0648\u0628\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f \u062d\u062a\u06cc \u0627\u06af\u0631 \u0646\u06cc\u0627\u0632 \u0628\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u0622\u0646 \u0646\u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f \u0648\u0644\u06cc \u0642\u0637\u0639\u0627 \u062f\u0631 \u0632\u0645\u0627\u0646 \u0622\u0646\u0627\u0644\u06cc\u0632 \u0635\u062d\u06cc\u062d \u0646\u06cc\u0627\u0632 \u0628\u0647 \u0627\u06cc\u0646 \u0645\u0641\u0627\u0647\u06cc\u0645 \u062e\u0648\u0627\u0647\u06cc\u062f \u062f\u0627\u0634\u062a.<\/p>\n

Interaction \u062f\u0631 Google Analytics \u0686\u06cc\u0633\u062a<\/h3>\n

\u0645\u0639\u0646\u06cc Interaction \u201c\u062a\u0639\u0627\u0645\u0644<\/strong>\u201d \u0645\u06cc\u200c\u0628\u0627\u0634\u062f<\/span> \u0628\u0647 \u0632\u0628\u0627\u0646 \u0633\u0627\u062f\u0647 \u0622\u06cc\u0627 \u06a9\u0627\u0631\u0628\u0631 \u062f\u0631\u06af\u06cc\u0631 \u0633\u0627\u06cc\u062a \u0634\u062f\u0647 \u0627\u0633\u062a\u061f \u0622\u06cc\u0627 \u0648\u0627\u06a9\u0646\u0634\u06cc \u0646\u0634\u0627\u0646 \u062f\u0627\u062f\u0647\u061f \u0646\u0627\u0645 \u067e\u0627\u0631\u0627\u0645\u062a\u0631 \u0627\u06cc\u0646 \u062a\u0639\u0627\u0645\u0644 \u0631\u0627 interaction \u06af\u0648\u06cc\u0646\u062f. \u0648 \u062d\u0627\u0644 \u0627\u06cc\u0646\u06a9\u0647 \u0686\u0647 \u0686\u06cc\u0632\u06cc \u0634\u0627\u0645\u0644 Interaction \u0645\u06cc\u200c\u0634\u0648\u062f \u0631\u0627 \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0628\u0647 \u0634\u06a9\u0644 \u06a9\u0627\u0645\u0644 \u062a\u0648\u0636\u06cc\u062d \u062e\u0648\u0627\u0647\u06cc\u0645 \u062f\u0627\u062f.<\/p>\n

\"\u0628\u0627\u0646\u0633
\u0628\u0627\u0646\u0633 \u0631\u06cc\u062a \u062f\u0631 \u06af\u0632\u0627\u0631\u0634 Audience \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/figcaption><\/figure>\n

\u0627\u0646\u0648\u0627\u0639 Interaction \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/h3>\n

\u0633\u0647 \u0646\u0648\u0639 interaction \u062f\u0627\u0631\u06cc\u0645 \u06a9\u0647 \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0645\u0639\u0631\u0641\u06cc \u062e\u0648\u0627\u0647\u06cc\u0645 \u06a9\u0631\u062f:<\/p>\n

    \n
  1. \n

    Pageviews<\/strong><\/span><\/h4>\n

    Pageviews \u0647\u0645\u0627\u0646 \u062a\u0639\u0631\u06cc\u0641 \u0642\u062f\u06cc\u0645\u06cc \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a \u0631\u0627 \u0647\u0645\u0631\u0627\u0647 \u062f\u0627\u0631\u062f\u060c \u0627\u06af\u0631 \u06cc\u06a9 Pageviews \u062a\u0648\u0633\u0637 \u0628\u0627\u0632\u062f\u06cc\u062f\u06a9\u0646\u0646\u062f\u0647 \u0635\u0648\u0631\u062a \u0628\u06af\u06cc\u0631\u062f \u0628\u0647 \u0627\u06cc\u0646 \u0645\u0639\u0646\u0627 \u0627\u0633\u062a \u06a9\u0647 \u0622\u0646 \u0628\u0627\u0632\u062f\u06cc\u062f\u06a9\u0646\u0646\u062f\u0647 \u06cc\u06a9 \u0635\u0641\u062d\u0647 \u0627\u0632 \u0633\u0627\u06cc\u062a \u0631\u0627 \u0645\u0634\u0627\u0647\u062f\u0647 \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a.
    \n\u062d\u0627\u0644 \u0632\u0645\u0627\u0646\u06cc Pageviews \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f Bounce rate \u0631\u062e \u0646\u062f\u0647\u062f \u06a9\u0647 \u062f\u0648 Pageviews \u0648 \u06cc\u0627 \u0628\u06cc\u0634\u062a\u0631 \u062a\u0648\u0633\u0637 \u06a9\u0627\u0631\u0628\u0631 \u0635\u0648\u0631\u062a \u06af\u06cc\u0631\u062f\u060c \u06cc\u0639\u0646\u06cc \u0627\u06af\u0631 \u0628\u0627\u0632\u062f\u06cc\u062f \u06a9\u0646\u0646\u062f\u0647 \u062f\u0648 \u0635\u0641\u062d\u0647 \u0648 \u06cc\u0627 \u0628\u06cc\u0634 \u0627\u0632 \u062f\u0648 \u0635\u0641\u062d\u0647 \u0631\u0627 \u062f\u0631 \u0633\u0627\u06cc\u062a \u0645\u0634\u0627\u0647\u062f\u0647 \u06a9\u0646\u062f \u062f\u06cc\u06af\u0631 Bounce rate \u06cc\u0627 \u0646\u0631\u062e \u067e\u0631\u0634 \u0631\u062e \u0646\u0645\u06cc\u062f\u0647\u062f \u0648 \u0637\u0628\u06cc\u0639\u062a\u0627 \u0628\u0627\u0644\u0627 \u0646\u0645\u06cc\u200c\u0631\u0648\u062f. \u062d\u062a\u0645\u0627 \u0645\u06cc\u062f\u0627\u0646\u06cc\u062f \u06a9\u0647 \u0647\u0631 \u0686\u0642\u062f\u0631 \u0646\u0631\u062e \u067e\u0631\u0634 \u0628\u0627\u0644\u0627\u062a\u0631 \u0628\u0627\u0634\u062f \u0628\u062f\u062a\u0631 \u0627\u0633\u062a<\/span>. (\u0627\u0644\u0628\u062a\u0647 \u0647\u0645\u06cc\u0634\u0647 \u0628\u0647 \u0627\u06cc\u0646 \u0634\u06a9\u0644 \u0646\u06cc\u0633\u062a \u0648 \u0627\u06cc\u0646 \u0645\u0648\u0636\u0648\u0639 \u0634\u0631\u0637 \u062f\u0627\u0631\u062f \u06a9\u0647 \u0628\u0639\u062f\u0627 \u0627\u0634\u0627\u0631\u0647 \u062e\u0648\u0627\u0647\u06cc\u0645 \u06a9\u0631\u062f)<\/p>\n

    \u0645\u062b\u0627\u0644<\/span>:\u00a0<\/strong>\u0641\u0631\u0636 \u06a9\u0646\u06cc\u0645 \u06cc\u06a9 \u06a9\u0627\u0631\u0628\u0631 Page-A (\u0645\u0646\u0638\u0648\u0631 \u0627\u0632 Page-A \u06cc\u0639\u0646\u06cc \u06cc\u06a9 \u0635\u0641\u062d\u0647 \u0641\u0631\u0636\u06cc \u06a9\u0647 \u0646\u0627\u0645 \u0622\u0646 \u0631\u0627 A \u06af\u0630\u0627\u0634\u062a\u06cc\u0645) \u0631\u0627 \u0645\u0634\u0627\u0647\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0648 \u0628\u0639\u062f \u0627\u0632 \u0622\u0646 Page-B \u0631\u0627 \u0645\u0634\u0627\u0647\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u062f \u062f\u0631 \u0627\u06cc\u0646 \u062d\u0627\u0644\u062a \u062f\u0648 Pageviews \u062a\u0648\u0633\u0637 \u06a9\u0627\u0631\u0628\u0631 \u06cc\u06a9 \u0635\u0648\u0631\u062a \u06af\u0631\u0641\u062a\u0647 \u0627\u0633\u062a \u0648 Bounce rate \u0627\u06cc\u0646 \u06a9\u0627\u0631\u0628\u0631 \u06f0 \u062f\u0631\u0635\u062f \u0627\u0633\u062a.
    \n\u06a9\u0627\u0631\u0628\u0631 \u062f\u0648\u0645 \u0641\u0642\u0637 Page-A \u0631\u0627 \u0645\u0634\u0627\u0647\u062f\u0647 \u06a9\u0631\u062f\u0647 \u0648 \u0641\u0642\u0637 \u06cc\u06a9 Pageviews \u062f\u0627\u0634\u062a\u0647 \u0627\u0633\u062a \u062f\u0631 \u0627\u06cc\u0646 \u0635\u0648\u0631\u062a Bounce rate \u0627\u06cc\u0646 \u06a9\u0627\u0631\u0628\u0631 \u06f1\u06f0\u06f0 \u062f\u0631\u0635\u062f \u0627\u0633\u062a.<\/p>\n

    \u0628\u0627 \u06cc\u06a9 \u0645\u062d\u0627\u0633\u0628\u0647 \u0633\u0627\u062f\u0647 \u0645\u062a\u0648\u062c\u0647 \u0645\u06cc\u200c\u0634\u0648\u06cc\u0645 \u06a9\u0647 \u062d\u0627\u0635\u0644 \u0628\u0627\u0632\u062f\u06cc\u062f \u0627\u06cc\u0646 \u06f2 \u06a9\u0627\u0631\u0628\u0631 \u06cc\u06a9 \u0646\u0631\u062e \u067e\u0631\u0634 \u0628\u0627 \u0645\u0642\u062f\u0627\u0631 \u06f5\u06f0 \u062f\u0631\u0635\u062f<\/span> \u0627\u0633\u062a.<\/li>\n

  2. \n

    Event<\/span><\/strong><\/h4>\n

    Event \u0628\u0647 \u0631\u0641\u062a\u0627\u0631\u0647\u0627\u06cc\u06cc \u06af\u0648\u06cc\u0646\u062f \u06a9\u0647 \u062a\u0648\u0633\u0637 \u06a9\u0627\u0631\u0628\u0631 \u062f\u0631 \u0633\u0627\u06cc\u062a \u062b\u0628\u062a \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u0628\u0627 Event \u0647\u0627\u06cc \u0631\u0648\u06cc\u062f\u0627\u062f\u06cc \u06a9\u0647 \u0628\u0647 \u0634\u06a9\u0644 \u062f\u0648\u0631\u0647\u0645\u06cc\u060c \u06a9\u0644\u0627\u0633 \u0648 \u06cc\u0627 \u0647\u0645\u0627\u06cc\u0634 \u0628\u0631\u06af\u0632\u0627\u0631 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f\u060c \u0645\u062a\u0641\u0627\u0648\u062a \u0645\u06cc\u200c\u0628\u0627\u0634\u062f.
    \nEvent \u0647\u0627 \u0627\u0635\u0648\u0644\u0627 \u0628\u0627\u06cc\u062f \u062a\u0648\u0633\u0637 \u0634\u0645\u0627 \u062f\u0631 \u0633\u0627\u06cc\u062a \u062a\u0639\u0631\u06cc\u0641 \u0634\u0648\u0646\u062f<\/span> \u0648 \u0627\u0628\u0632\u0627\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u062e\u0648\u062f \u0646\u06cc\u0632 \u0628\u0647 \u0634\u06a9\u0644 \u067e\u06cc\u0634 \u0641\u0631\u0636 Event \u0646\u062f\u0627\u0631\u062f \u0648 \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u0628\u0647 \u06a9\u0645\u06a9 \u0627\u0628\u0632\u0627\u0631 \u0642\u062f\u0631\u062a\u0645\u0646\u062f Google Tag Manager<\/a> \u06a9\u0647 \u0628\u0647 \u0627\u062e\u062a\u0635\u0627\u0631 GTM \u06af\u0641\u062a\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u060c \u0628\u062a\u0648\u0627\u0646\u06cc\u062f Event \u0647\u0627\u06cc \u0644\u0627\u0632\u0645 \u0631\u0627 \u062f\u0631 \u0633\u0627\u06cc\u062a \u062e\u0648\u062f \u062a\u0639\u0631\u06cc\u0641 \u06a9\u0646\u06cc\u062f.<\/p>\n

    \u0627\u06af\u0631 \u062a\u0627 \u0628\u0647 \u062d\u0627\u0644 \u0634\u0645\u0627 \u0627\u0632 GTM \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0646\u06a9\u0631\u062f\u06cc\u062f \u067e\u0633 Event\u0647\u0627 \u062f\u0631 Bounce rate \u0634\u0645\u0627 \u062a\u0627\u062b\u06cc\u0631\u06cc \u0646\u062e\u0648\u0627\u0647\u0646\u062f \u062f\u0627\u0634\u062a. \u0648\u0644\u06cc \u0628\u0647 \u0634\u06a9\u0644 \u06a9\u0644\u06cc \u0628\u062f\u0627\u0646\u06cc\u062f \u06a9\u0647 \u0627\u06af\u0631 Event\u0647\u0627 \u0628\u0647 \u0647\u0645\u0631\u0627\u0647 Hit \u0627\u0631\u0633\u0627\u0644 \u0634\u0648\u0646\u062f \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0631\u0648\u06cc \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a \u062a\u0627\u062b\u06cc\u0631\u06af\u0630\u0627\u0631 \u0628\u0627\u0634\u0646\u062f \u0648 \u0622\u0646 \u0631\u0627 \u06a9\u0645\u062a\u0631 \u06a9\u0646\u0646\u062f<\/strong><\/span>. \u0648 \u0627\u06af\u0631 \u0628\u062f\u0648\u0646 Hit \u062a\u0646\u0638\u06cc\u0645 \u0634\u0648\u062f \u062a\u0627\u062b\u06cc\u0631\u06cc \u0631\u0648\u06cc Bounce rate \u0646\u062e\u0648\u0627\u0647\u0646\u062f \u062f\u0627\u0634\u062a.<\/p>\n

    \u0634\u0627\u06cc\u062f \u0628\u067e\u0631\u0633\u06cc\u062f Hit \u0686\u06cc\u0633\u062a\u061f<\/span> hit \u06cc\u06a9 \u0633\u0631\u06cc \u062f\u0627\u062f\u0647 \u0647\u0627\u06cc \u06a9\u0648\u0686\u06a9 \u0645\u062a\u0646\u06cc \u0647\u0633\u062a\u0646\u062f \u06a9\u0647 \u0627\u0632 \u0633\u0645\u062a \u06a9\u062f \u0645\u0648\u062c\u0648\u062f \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u062f\u0631 \u0633\u0627\u06cc\u062a \u0645\u0627 \u0628\u0647 \u0633\u0631\u0648\u0631\u0647\u0627\u06cc \u0627\u0635\u0644\u06cc \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0627\u0631\u0633\u0627\u0644 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f .<\/p>\n

    \u0646\u06a9\u062a\u0647 \u0645\u0647\u0645<\/strong><\/span>: \u0628\u0646\u0627\u0628\u0631\u0627\u06cc\u0646 \u0645\u0627 \u0645\u062a\u0648\u062c\u0647 \u0634\u062f\u06cc\u0645 \u06a9\u0647 \u062e\u0648\u062f\u0645\u0627\u0646 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u0645 \u0628\u0627 Event\u0647\u0627 \u0628\u0627\u0639\u062b \u062a\u063a\u06cc\u06cc\u0631 Bounce rate \u00a0\u0634\u0648\u06cc\u0645 \u0648\u0644\u06cc \u062a\u063a\u06cc\u06cc\u0631 Bounce rate \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u062a\u0627\u062b\u06cc\u0631\u06cc \u062f\u0631 \u0633\u0626\u0648 \u0648 \u0628\u0647\u0628\u0648\u062f \u0633\u0627\u06cc\u062a \u062f\u0631 \u0646\u062a\u0627\u06cc\u062c \u06af\u0648\u06af\u0644 \u0646\u062e\u0648\u0627\u0647\u062f \u062f\u0627\u0634\u062a. \u0622\u0645\u0627\u0631\u06cc \u06a9\u0647 \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0628\u0647 \u0634\u0645\u0627 \u0646\u0634\u0627\u0646 \u062f\u0627\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f \u0635\u0631\u0641\u0627 \u0628\u0631\u0627\u06cc \u0622\u06af\u0627\u0647\u06cc \u0634\u0645\u0627 \u0627\u0633\u062a\u060c \u0628\u0646\u0627\u0628\u0631\u0627\u06cc\u0646 \u0633\u0639\u06cc \u0628\u0631 \u0622\u0646 \u0646\u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f \u06a9\u0647 \u0628\u0627 \u062a\u0639\u0631\u06cc\u0641 Event \u062f\u0627\u0631\u0627\u06cc Hit \u0622\u0645\u0627\u0631 Bounce rate \u0631\u0627 \u06a9\u0627\u0647\u0634 \u062f\u0647\u06cc\u062f\u060c \u0686\u0631\u0627 \u06a9\u0647 \u0627\u06cc\u0646 \u0639\u0645\u0644 \u0635\u0631\u0641\u0627 \u0634\u0645\u0627 \u0631\u0627 \u0628\u0647 \u0645\u0633\u06cc\u0631\u06cc \u0646\u0627\u062f\u0631\u0633\u062a \u0647\u062f\u0627\u06cc\u062a \u0645\u06cc\u200c\u06a9\u0646\u062f \u0648 \u0628\u0627\u0639\u062b \u0641\u0631\u06cc\u0628 \u0634\u0645\u0627 \u062f\u0631 \u0622\u0646\u0627\u0644\u06cc\u0632 \u06a9\u0631\u062f\u0646 \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0633\u0627\u06cc\u062a\u062a\u0627\u0646 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n

    \u0628\u0639\u062f\u0627 \u062f\u0631 \u0645\u0642\u0627\u0644\u0647 \u0647\u0627\u06cc \u062c\u062f\u0627\u06af\u0627\u0646\u0647 \u062f\u0631\u0628\u0627\u0631\u0647 Event\u0647\u0627 \u0635\u062d\u0628\u062a \u062e\u0648\u0627\u0647\u06cc\u0645 \u06a9\u0631\u062f.<\/li>\n

  3. \n

    Transaction<\/strong><\/span><\/h4>\n

    Transaction \u0647\u0645 \u06cc\u06a9 \u0646\u0648\u0639 Pageviews \u0627\u0633\u062a \u0648\u0644\u06cc \u062f\u0631 \u0635\u0641\u062d\u0627\u062a \u062e\u0631\u06cc\u062f \u06cc\u06a9 \u0645\u062d\u0635\u0648\u0644\u060c \u0628\u0647 \u0639\u0628\u0627\u0631\u062a\u06cc \u0648\u0642\u062a\u06cc \u06a9\u0627\u0631\u0628\u0631\u06cc \u0642\u0635\u062f \u062e\u0631\u06cc\u062f \u06cc\u06a9 \u0645\u062d\u0635\u0648\u0644 \u0631\u0627 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f \u0628\u0647 \u0633\u0628\u062f \u062e\u0631\u06cc\u062f (cart) \u0645\u0631\u0627\u062c\u0639\u0647 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0648 \u0633\u067e\u0633 \u0628\u0647 \u0635\u0641\u062d\u0647 \u067e\u0631\u062f\u0627\u062e\u062a (checkout) \u0645\u06cc\u200c\u0631\u0648\u062f \u0648 \u0628\u0639\u062f \u0627\u0632 \u0622\u0646 \u067e\u0631\u062f\u0627\u062e\u062a \u0631\u0627 \u0635\u0648\u0631\u062a \u0645\u06cc\u200c\u062f\u0647\u062f. \u0628\u0647 \u0647\u0645\u06cc\u0646 \u0645\u0646\u0638\u0648\u0631 \u0628\u0631\u0627\u06cc \u0637\u06cc \u06a9\u0631\u062f\u0646 \u0627\u06cc\u0646 \u0645\u0633\u06cc\u0631 (\u0645\u0633\u06cc\u0631 \u06a9\u0627\u0631\u0628\u0631 \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0631\u0627 Flow \u06af\u0648\u06cc\u0646\u062f) \u0646\u06cc\u0627\u0632 \u0647\u0633\u062a \u0628\u0647 \u0635\u0641\u062d\u0627\u062a \u0645\u062e\u062a\u0644\u0641 \u0628\u0631\u0648\u062f \u0648 \u0627\u06cc\u0646 \u06cc\u0639\u0646\u06cc Pageviews \u06cc\u0627 \u0647\u0645\u0627\u0646 transaction \u0631\u062e \u062f\u0627\u062f\u0646.
    \n\u0637\u0628\u06cc\u0639\u062a\u0627 \u0639\u0645\u0644 transaction \u0628\u0627\u0639\u062b \u0645\u06cc\u0634\u0648\u062f \u06a9\u0647 \u0646\u0631\u062e \u067e\u0631\u0634 \u0631\u062e \u0646\u062f\u0647\u062f \u0628\u0647 \u0639\u0628\u0627\u0631\u062a \u062f\u06cc\u06af\u0631 \u0628\u0627\u0639\u062b     \u06a9\u0627\u0647\u0634 \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a<\/a> \u0645\u06cc\u200c\u0634\u0648\u062f.<\/li>\n<\/ol>\n

    \u062c\u0645\u0639 \u0628\u0646\u062f\u06cc \u062d\u0631\u0641 \u0647\u0627 \u062f\u0631 \u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/h2>\n

    \u0627\u06af\u0631 \u0647\u06cc\u0686 \u06a9\u062f\u0627\u0645 \u0627\u0632 \u0627\u0646\u0648\u0627\u0639 Interaction \u0647\u0627\u06cc \u0628\u0627\u0644\u0627 \u062a\u0648\u0633\u0637 \u06cc\u06a9 \u06a9\u0627\u0631\u0628\u0631 \u0631\u062e \u0646\u062f\u0647\u062f \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0646\u06cc\u0632 \u06cc\u06a9\u00a0\u0628\u0627\u0646\u0633 \u0631\u06cc\u062a \u0627\u06cc\u062c\u0627\u062f \u0645\u06cc\u200c\u0634\u0648\u062f. \u0648 \u0641\u0631\u0645\u0648\u0644 \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a \u0628\u0647 \u0635\u0648\u0631\u062a \u0632\u06cc\u0631 \u0627\u0633\u062a:<\/p>\n

    Bounce Rate = Bounces \/ Total Visitors (x100)<\/pre>\n
    \u0645\u062b\u0627\u0644:<\/strong> <\/span>\u0627\u06af\u0631 \u062a\u0639\u062f\u0627\u062f bounce = 540 \u0628\u0627\u0634\u062f \u0648 1000 \u0628\u0627\u0632\u062f\u06cc\u062f \u06a9\u0646\u0646\u062f\u0647 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u0645 \u0628\u0627\u06cc\u062f \u0627\u06cc\u0646 \u062f\u0648 \u0639\u062f\u062f \u0631\u0627 \u0628\u0631 \u0647\u0645 \u062a\u0642\u0633\u06cc\u0645 \u06a9\u0646\u06cc\u0645 \u0648 \u0633\u067e\u0633 \u0628\u0631\u0627\u06cc \u0645\u062d\u0627\u0633\u0628\u0647 \u0646\u0631\u062e \u067e\u0631\u0634 \u0636\u0631\u0628 \u062f\u0631 \u06f1\u06f0\u06f0 \u06a9\u0646\u06cc\u0645. \u062f\u0631 \u0627\u06cc\u0646 \u0645\u062b\u0627\u0644 bounce rate \u0645\u0633\u0627\u0648\u06cc \u06f5\u06f4\u066a<\/span> \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n
     <\/p>\n
    \u062a\u0644\u0627\u0634 \u06a9\u0631\u062f\u06cc\u0645 \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647 \u06a9\u0647 \u0627\u0632 \u0633\u0631\u06cc \u0645\u0642\u0627\u0644\u0627\u062a \u0622\u0645\u0648\u0632\u0634 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0627\u0633\u062a \u0628\u0647 \u0632\u0628\u0627\u0646 \u0633\u0627\u062f\u0647 \u0648 \u0634\u0641\u0627\u0641 \u062f\u0631\u0628\u0627\u0631\u0647 \u0686\u06af\u0648\u0646\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u06a9\u0631\u062f\u0646 \u0645\u0642\u062f\u0627\u0631 \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a \u0635\u062d\u0628\u062a \u06a9\u0646\u06cc\u0645.
    \n\u0627\u0645\u06cc\u062f\u0648\u0627\u0631 \u0647\u0633\u062a\u06cc\u0645 \u062a\u0648\u0627\u0646\u0633\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f \u0646\u0647\u0627\u06cc\u062a \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0627\u06cc\u0646 \u0627\u0645\u0648\u0632\u0634 \u0631\u0627 \u0628\u0628\u0631\u06cc\u062f. \u0627\u06af\u0631 \u0633\u0648\u0627\u0644\u06cc \u062f\u0627\u0634\u062a\u06cc\u062f \u062f\u0631 \u0642\u0633\u0645\u062a \u0646\u0638\u0631\u0627\u062a \u0645\u06cc\u0632\u0641\u0627 \u0645\u06cc\u062a\u0648\u0646\u06cc\u062f \u0633\u0648\u0627\u0644\u0627\u062a\u062a\u0627\u0646 \u0631\u0627 \u0645\u0637\u0631\u062d \u06a9\u0646\u06cc\u062f.<\/p>
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    <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n    
    \n            5<\/strong>\n        \/<\/span>\n        5<\/strong>\n        (<\/span>\n        6<\/strong>\n        \n            \u0627\u0645\u062a\u06cc\u0627\u0632        <\/span>\n        )<\/span>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
    \u062f\u0631 \u0645\u0642\u0627\u0644\u0647 \u062f\u0648\u0645 \u0642\u0631\u0627\u0631 \u0627\u0633\u062a \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a (Bounce rate) \u0627\u0632 \u0646\u06af\u0627\u0647 Google Analytics \u062a\u0639\u0631\u06cc\u0641 \u06a9\u0646\u06cc\u0645 \u0648 \u0647\u0645\u06cc\u0646\u0637\u0648\u0631 \u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u0622\u0646 \u062a\u0648\u0633\u0637 \u06af\u0648\u06af\u0644 \u0628\u0647 \u0686\u0647 \u0635\u0648\u0631\u062a \u0627\u0633\u062a \u0631\u0627 \u0645\u0648\u0631\u062f \u0628\u062d\u062b \u0642\u0631\u0627\u0631 \u062e\u0648\u0627\u0647\u06cc\u0645 \u062f\u0627\u062f \u0628\u0647 \u0647\u0645\u06cc\u0646 \u0645\u0646\u0638\u0648\u0631 \u0628\u0627\u06cc\u062f \u0645\u0628\u0627\u062d\u062b\u06cc \u0645\u0627\u0646\u0646\u062f interaction \u060c event \u060c pageviews \u0648 \u0647\u0645\u06cc\u0646\u0637\u0648\u0631 transaction \u062a\u0634\u0631\u06cc\u062d \u06a9\u0646\u06cc\u0645. 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google<\/title>\n<meta name=\"description\" content=\"\u062f\u0631\u0628\u0627\u0631\u0647 \u0646\u062d\u0648\u0647 \u0627\u0646\u062f\u0627\u0632\u0647 \u06af\u06cc\u0631\u06cc bounce rate \u062f\u0631 google analytics \u0635\u062d\u0628\u062a \u0634\u062f \u0648 \u0647\u0645\u06cc\u0646\u0637\u0648\u0631 \u062a\u0627\u062b\u06cc\u0631 Interaction \u062f\u0631 \u0646\u0631\u062e \u067e\u0631\u0634 \u0648 \u0627\u0646\u0648\u0627\u0639 Event - Transaction\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mizfa.com\/blog\/bounce-rate-in-google-analytics\/\" \/>\n<meta property=\"og:locale\" content=\"fa_IR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 Bounce rate \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 - \u0628\u0627\u0646\u0633 \u0631\u06cc\u062a google\" \/>\n<meta property=\"og:description\" content=\"\u062f\u0631\u0628\u0627\u0631\u0647 \u0646\u062d\u0648\u0647 \u0627\u0646\u062f\u0627\u0632\u0647 \u06af\u06cc\u0631\u06cc bounce rate \u062f\u0631 google analytics \u0635\u062d\u0628\u062a \u0634\u062f \u0648 \u0647\u0645\u06cc\u0646\u0637\u0648\u0631 \u062a\u0627\u062b\u06cc\u0631 Interaction \u062f\u0631 \u0646\u0631\u062e \u067e\u0631\u0634 \u0648 \u0627\u0646\u0648\u0627\u0639 Event - Transaction\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mizfa.com\/blog\/bounce-rate-in-google-analytics\/\" \/>\n<meta property=\"og:site_name\" content=\"\u067e\u0627\u06cc\u06af\u0627\u0647 \u062f\u0627\u0646\u0634 \u0645\u06cc\u0632\u0641\u0627\" \/>\n<meta property=\"article:published_time\" content=\"2018-09-10T08:19:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-10-14T07:52:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mizfa.com\/blog\/wp-content\/uploads\/2018\/09\/bounce-rate-google-analytics.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1160\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u067e\u0648\u0631\u06cc\u0627 \u0622\u0631\u06cc\u0627\u0641\u0631\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mizfa_com\" \/>\n<meta name=\"twitter:site\" content=\"@mizfa_com\" \/>\n<meta name=\"twitter:label1\" content=\"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u067e\u0648\u0631\u06cc\u0627 \u0622\u0631\u06cc\u0627\u0641\u0631\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0632\u0645\u0627\u0646 \u062a\u0642\u0631\u06cc\u0628\u06cc \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u062f\u0646\" \/>\n\t<meta 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\u067e\u0631\u062a\u0639\u0627\u0645\u0644\u200c\u062a\u0631\u06cc\u0646 \u0635\u0641\u062d\u0627\u062a \u0641\u0627\u0631\u0633\u06cc \u0628\u0627 \u06f8\u06f0 \u0647\u0632\u0627\u0631 \u0641\u0627\u0644\u0648\u0631 \u0641\u0639\u0627\u0644 \u0631\u0648 \u062f\u0627\u0634\u062a\u0645. \u0628\u0639\u062f \u0627\u06cc\u0646\u06a9\u0647 \u0641\u06cc\u0633\u0628\u0648\u06a9 \u062e\u0627\u0644\u06cc \u0627\u0632 \u06a9\u0627\u0631\u0628\u0631 \u0627\u06cc\u0631\u0627\u0646\u06cc \u0634\u062f \u0648\u0627\u0631\u062f \u062f\u0646\u06cc\u0627\u06cc \u0634\u0628\u06a9\u0647 \u0634\u062f\u0645 \u0648 \u062f\u0631 \u0627\u0646\u062a\u0647\u0627\u06cc \u0633\u0627\u0644 \u06f2\u06f0\u06f1\u06f2 \u0645\u062f\u0631\u06a9 MCSE \u0645\u0627\u06cc\u06a9\u0631\u0648\u0633\u0627\u0641\u062a \u0631\u0648 \u062f\u0631\u06cc\u0627\u0641\u062a \u06a9\u0631\u062f\u0645\u060c \u062f\u0631 \u062d\u0627\u0644\u06cc \u06a9\u0647 \u0646\u0645\u0631\u0647 \u0628\u0627\u0644\u0627 \u06af\u0631\u0641\u062a\u0645 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